Bentley achieves another record year in 2021 with 30% growth

Bentley achieves another record year in 2021 with 30% growth

Bentley recorded its second consecutive year of record sales in 2021, despite the lingering impact of the coronavirus pandemic and the ongoing semiconductor shortage.

The luxury British firm sold 14,659 cars in 2021 – an increase of 31% compared to 2020, where it sold 11,206 despite being gripped by pandemic-enforced shutdowns. 

Bentley has attributed the growth to new model introductions and demand for its new hybrid variants. It launched 11 new derivatives last year, including the 650bhp Continental GT Speed.

The Bentayga SUV, which is now offered with a hybrid powertrain, was Bentley’s best-selling car and had its most successful year. One in five Bentayga sales – which made up 40% of Bentley orders overall – were hybrids. 

The Continental GT, meanwhile, commanded 33% of the firm’s sales figures, split 60% coupé and 40% convertible. The closely related Flying Spur put in a strong performance in its first full year on sale, making up 27% of sales. Bentley expects the model to bring further success in 2022 with the introduction of a new hybrid variant. 

“This is our second record sales year in successive years and is a positive sign of our brand strength, operational excellence, strong global demand and affirmation of our strategic priorities,” said Adrian Hallmark, Bentley Chairman and CEO.

“The reaction to the market introduction of the Bentayga Hybrid and anticipation for Flying Spur Hybrid demonstrate the path the luxury sector is heading, and we are positioned firmly at the forefront,” Hallmark said.

All markets achieved double digit growth, with record sales in the US and China. Bentley sold 1328 cars in the UK – its home market – for an increase of 14% compared to 2020.