shows

With NX Campaign, Lexus Shows Off New Car Aiming At Youth, Diversity

With NX Campaign, Lexus Shows Off New Car Aiming At Youth, Diversity

Images from the new campaign for Lexus NX. Lexus Lexus is trying to standardize its products while variegating its marketing. The new 2022 NX subcompact crossover is the brand’s first nameplate for demonstrating much of that two-pronged strategy. In a just-launched ad campaign for the new NX, Lexus is extending perhaps its broadest reach yet …

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Ford’s High-Profile Electric Truck Shows Auto Industry Gunning For Tesla’s EV Market Lead

Ford’s High-Profile Electric Truck Shows Auto Industry Gunning For Tesla’s EV Market Lead

The ease with which next-generation electric vehicle companies Rivian, Lucid and Fisker raked in billions of dollars from investors in 2021–combined with Tesla blowing past a once-unthinkable market cap of $1 trillion–marked the shift to an automotive era that’s racing to kick climate-warming carbon fuels. In the year ahead momentum shifts to auto giants General …

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Automobili Amos shows rally version of Lancia Delta restomod

Automobili Amos shows rally version of Lancia Delta restomod

Italian coachbuilder Automobili Amos has revealed an off-road version of its Lancia Delta-based Futurista restomod. Called the Delta Safarista and based on an Integrale 16V donor car, this rally-ready recreation features an entirely new body, with the two rear doors removed and radically extended fender flares taking their place.  Safari-style bumpers mark it out obviously …

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